Email Template Generator
Generate email formats.
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Why HTML email is its own discipline
Email clients render HTML with engines decades behind browsers. Outlook on Windows uses Microsoft Word's rendering engine, Gmail strips out much of your CSS and ignores external stylesheets, and mobile clients each interpret things slightly differently. The practical consequence is that email design still relies on techniques the web abandoned years ago: table-based layouts, inline styles on every element, fixed widths around 600 pixels, and web-safe fonts with careful fallbacks.
Two further constraints shape everything. Images are blocked by default in many clients, so a design that puts essential information inside a picture arrives empty — which is why alt text and a text fallback matter. And Gmail clips messages over roughly 102 KB, hiding the end behind a link, which is why lean markup is not just tidiness.
Why we built this tool
Businesses need templates for newsletters, order confirmations, password resets, and announcements, and hand-writing table-based HTML from scratch is unpleasant work.
Templates typically embody unreleased campaigns and brand assets, and some contain real recipient data while you are testing. Sending that to a template service to be stored under an account is an avoidable exposure. Ours generates the markup in your browser and gives you the file directly — no account, no stored template library, no tracking pixel inserted into your email, which is something several free builders add so they can measure your recipients' opens as well as yours.
Tips and common mistakes
- Single column, around 600 pixels wide, with inline styles — email clients ignore most modern CSS.
- Test in Gmail, Outlook, and on a phone before any real send; Outlook renders with Word's engine.
- Design for images to be blocked by default, and write meaningful alt text.
- Keep the total under roughly 102 KB so Gmail does not clip the message.
Quick start: using Email Template Generator
- Choose a layout and fill in your content in the form above.
- Keep the design to a single column around 600 pixels wide for reliability.
- Generate the HTML and review the inline styles.
- Send a test to Gmail, Outlook, and a phone before any real send.
- Check how it reads with images blocked, then export the final template.
Trim the markup with HTML Minifier to stay under the clipping limit, and prepare artwork with Compress Image.